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How to Build a Successful One-Person Business
A Common-Sense Guide to Starting & Growing a Company
2nd Edition, Revised & Expanded

Veltisezar B. Bautista

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Cover Blurbs

Drawing on his own experiences and those of others, author Veltisezar B. Bautista gives proven strategies:
  • Ideal one-person businesses: many home-based, part or full time (no, you don't have to quit your job or mortgage your house!), How to choose the right one.
  • How the most successful chose their business (yes, you can even do what you enjoy!). Case histories.
  • Simplified accounting and business procedures: CUT cost and SAVE time.
  • Subcontracting--indispensable to your success. Important 20-point IRS test.
  • Using "smart" technology to its FULLEST (without overspending).
  • How to get FREE advice--and when it pays to hire consultants
  • RESOURCES: newsletters, trade organizations, consultants, suppliers (to name a few); nearly 500 in all!

Perhaps you've already launched your business. Or maybe your aim is a second income, or helping your wife or husband launch her or his own profitable home business. Whatever your goal, this book can start you making your dreams a reality. Order today your copy of How to Build a Successful One-Person Business.

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More Information About the Book

Veltisezar "Velty" B. Bautista did it. He began his one-person business in 1983 with only $50 and went on to make more than $100,000 a year, and today he is teaching others to do what he did...to take a dream and a few dollars and transform them into wealth, happiness, and awesome success.

The shocking truth is that the businesses of tomorrow are going to be one-person operations. The corporations of yesterday are crumbling. Many have already gone out of business.

The problem, however, is this: Most people don't know how to build a business of any sort, let alone that will thrive--let alone one that can bring you more than $100,000 a year--every year!

Most of the 15 million people running one-person businesses are going to go belly-up in three years. Why? Because they don't know what Bautista tells about in his book How to Build a Successful One-Person Business.

Bautista knows how to run a business. He started with $50 in his pocket. He wrote a 32-page booklet in the early 1980s and sold it on his own.

In 1985 he expanded the book, gave it a new title, and achieved even bigger success. Then he wrote and published other books.

By 1990 others were noting his achievements. Quality Books, Inc., the largest distributor of nonfiction books to libraries gave him the "Small Press Publisher of the Year" award, in recognition of his outstanding achievements in publishing.

Also in 1990, he received two "Benjamin Franklin Awards," the most prestigious awards in book publishing.

And that same year, he made his first $100,000. He has gone a long way ever since.

Here is what Bautista says:

"It does not matter at all what business you are in or want to start. The principles in my book are the building blocks for creating a business that makes money. Period! (This is GUARANTEED to work for you.)"

What is this giant new book?

  • Want to write and publish books of your own? See chapter 17.
  • How do you create a business plan for you alone? See chapter 4.
  • Want to know the 7-point success formula? See chapter 27.
  • How do you pick a good business name? See chapter 6.
  • Do you know how an "incubator" can help you? See page 281.
  • Do you know today's hottest new business strategy? See chapter 13.
  • Want to know how to price for the most profit? See chapter 10.
  • Want to run a home-based import/export business? See chapter 16.
  • Need money? Don't go to a bank! Instead, see pages 57-64 for a list of little known sources that can give you the financial help you seek.

This honest and easy-reading book is PACKED with inside information, tips, ideas, and techniques to help you start, grow, expand and prosper from ANY one-person home or office business.

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Table of Contents

Introduction

Chapter 1
Why Start & Grow a One-Person Company?

Chapter 2
How to Develop Your Entrepreneurial Traits

Chapter 3
How to Determine Which Business Is Right for You

Chapter 4
Creating a Business Plan Tailored to You Alone

Chapter 5
Choosing a Business Structure

Chapter 6
What's in a Name?

Chapter 7
Setting Up Your Office

Chapter 8
Seed Funds for Small Start-ups from Microloan Lenders

Chapter 9
Choosing the Right Computer

Chapter 10
Selling Products: An Ideal One-Person Business

Chapter 11
Offering Services: Another Great One-Person Business

Chapter 12
Savvy Marketing: How to Sell Your Products or Services

Chapter 13
Wise Ways to Manage Subcontracting

Chapter 14
Distributors: Your Lifelines to Profits and Growth

Chapter 15
How to Start & Operate a Mail Order Business

Chapter 16
Running a Home-Based Import-Export Business

Chapter 17
How to Run a One-Person Book Publishing Company

Chapter 18
How to Publish a Newsletter

Chapter 19
Diversification: Obtaining an All-Season Business

Chapter 20
How to Do Consulting Part Time or Full Time

Chapter 21
Tools and Systematization: Keys to Time Management

Chapter 22
Smart Ways to Manage Your Company's Cash Flow

Chapter 23
Effective & Smart Networking

Chapter 24
Using Other People's Brains

Chapter 25
Single-Entry Bookkeeping for Simplified Accounting

Chapter 26
Program Your Mind for Success

Chapter 27
7-Point Success Formula for a Solo Operator

Chapter 28
How to Jump-Start Your Business with an Incubator

Chapter 29
How to Run Your One-Person Business Like a Big Company

Chapter 30
How to Benefit from the Information Superhighway

Bibliography

Index

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How to Build a Successful One-Person Business: A Common-Sense Guide to Starting & Growing a Company

A Conservative Book Club Alternate Selection
(October 1994 Bulletin)

Here's What Other People Say:

"One of my favorites among the many new small-business start-up books is How to Build a Successful One-Person Business: A Common-Sense Guide to Starting and Growing a Company..."
--Jane Applegate, nationally-known syndicated columnist on small business (Working Woman magazine)

"I got lots of help and practical advice from the usual books about publishing, and I was very glad they were available. In a way, though, your book helped me more than most by convincing me one person CAN do it alone--and showing me how. Thank you for your marvelous book!"
--Kathleen Domenig, Strata Publishing, Inc.

"I bought your one-person business book about a year ago, and it gave me the confidence to bring out my first piece of software, The Business Traveler's Guide to Inns & B&Bs. Next is books."
--Lisa Shaw, Williams Hill Publishing

"A business book that's fun to read and chock-full of useful, hard-to-find information....You'll learn plenty painlessly by reading Veltisezar B. Bautista's How to Build a Successful One-Person Business. Old-fashioned illustrations pepper the volume, but don't let the folksy typeface and kitschy pictures fool you. This book is loaded with common-sense discussions of practically everything the solo flier needs to know about business."
--Business Start-Ups Magazine

"The book is one of the best I've read on the subject of starting a small, home-based business."
--John Simpson, Memphis Business Journal

"The book contains useful tips on targeting a niche market, developing entrepreneurial traits, and building ideal one-person businesses."
--Nation's Business

"There are plenty of small business guides for entrepreneurs, but this has a different angle than most: it provides a formula for developing a one-person business which relies on no-one else for accounting or successful operations. From selecting sales reps, dealers and subcontractors to using technology to enhance business operations, this is packed with ideas not seen in similar-sounding titles."
--Midwest Book Review (The Bookwatch)

"This book may be the quintessential of "How-To Start a Successful Business" book of the '90s. Bautista runs his own one-person publishing house and wins "Best of Year" awards for his astute ability to cover his subjects in easy-to-understand, common sense logic and experienced lore."
--Jerry Buchanan, publisher/editor, TOWERS Club's Info Marketing Report.

"I've read many, many 'how-to' books and I think this one is very well done."
--Allan Cohen, publisher, Working From Home, Hollandale, Florida

Note: How to Build...has also been excerpted in several other publications.

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